"Communication is the transfer of emotion. Communication is about getting others to adopt your point of view, to help them understand why you’re excited (or sad, or optimistic or whatever else you are.)If all you want to do is create a file of facts and figures, then cancel the meeting and send in a report.You can wreck a communication process with lousy logic or unsupported facts, but you can’t complete it without emotion. Logic is not enough" - Seth Godin
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